Google Analytics

Set up GA4 tracking on your BookingXi-powered booking site to measure traffic and conversions.

Last updated: April 9, 2026

Overview

BookingXi supports Google Analytics 4 (GA4) integration to help you understand how visitors interact with your booking site. Track page views, booking funnels, and conversion events to measure the effectiveness of your marketing and optimize your customer experience.

Setup is simple — just provide your GA4 Measurement ID to your BookingXi team and they handle the rest.

Getting Your Measurement ID

Sign in to Google Analytics

Go to analytics.google.com and sign in with your Google account.

Create a property (if needed)

If you do not already have a GA4 property for your booking site, create one under Admin > Create Property. Choose "Web" as the platform.

Find your Measurement ID

Go to Admin > Data Streams > select your web stream. Your Measurement ID starts with G- (e.g., G-XXXXXXXXXX).

Send it to your BookingXi team

Provide the Measurement ID to your BookingXi team. They will configure it in your site deployment.

Events Tracked

Once configured, BookingXi automatically sends the following events to your GA4 property:

Page views — Every page a visitor views on your booking site.
Booking started — A visitor begins the booking flow by selecting an experience.
Add to cart — A visitor selects a time slot and group size.
Checkout — A visitor proceeds to the payment step.
Booking completed — A visitor successfully completes a booking and payment.

These events give you a complete funnel view from first visit through to completed booking, so you can identify where visitors drop off.

Verifying the Integration

After your BookingXi team configures the Measurement ID, verify that data is flowing:

Open your booking site in a browser

Visit your public booking site as a customer would.

Open GA4 Realtime report

In Google Analytics, go to Reports > Realtime. You should see your visit appear within a few seconds.

Walk through a booking

Start a test booking to confirm that booking-specific events (booking started, add to cart, checkout, completed) appear in the Realtime event stream.

Allow a Few Minutes

It can take a few minutes for events to appear in the Realtime report after the integration is first enabled.

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